I collaborated with my talented friends Yu Xin King, Miharu Murai to create a pitch and what eventually became the branding for Comotion 2022, SCAD’s student-led Motion Graphics conference.
We centered our design around the idea of 2.5 dimensional space. This design language embodies the essence of motion graphics through its fluid and flexible nature. Within this boundless space, we were able to reflect upon our innovative and experimental field that keeps pushing us to evolve.
Logo Design
This is the logo solution I designed. It combines all of the aspects we included in the year’s branding. Meaning, 2D and 3D elements, therefore the use of the isometric forms to combine both of these. Also, the use of vibrant playful colors and texture that is seen throughout the branding.
Initial Sketches
Original Email Banner
Designed by Yuxin King and I
Style Frames
These are the frames I got to design.
Frame Breakdown
Style-Frame Compilation
These are finalized style frames designed by Miharu Murai, Yu Xin King, and I. As well as our team of amazing designers I got to lead: Auralee Mayfield, Isabella Jean Ranci Ortigosa, Antara Ghosh, Tiffany Lo, Yuwei Liu.
Designed by Tiffany Lo
Designed by Tiffany Lo
Designed by Tiffany Lo
Designed by AuraLee Mayfield
Designed by AuraLee Mayfield
Designed by Me
Designed by AuraLee Mayfield
Designed by Yuxing King
Designed By Isabella Ranci
Designed By Isabella Ranci
Designed By Isabella Ranci
Designed by Me!
Designed by Me!
Designed by Me!
Designed by Yuwei Liu
Designed by Yuxing King and I
Designed by Antara Ghosh
Designed by Antara Ghosh
Designed by Yuxin King
Process
The initial sketch for the projection scene
Some of the initial storyboards and inspiration from the pitch.
Graveyard
Here are some of the design explorations I did for Comotion earlier on. These didn't really make the cut, but I still think they turned out really cool.
One of the original frames that I designed for the pitch but we decided to take out
Stream Deliverable designs
My baby. The design for the social media profile icon
Also here is a picture of me in the graveyard because at some point I died. But don't worry I came back to life.